Bridget Murphy
CEO Envision Promotions
Brand Partnership
Business Development
Consultant
Entertainment, Gaming, CPG and Retail Partnership Matchmaker
Bridget Murphy is a highly accomplished professional with a remarkable track record in brand partnerships, strategic marketing, executive leadership, and sales. Bridget’s background as a co-marketing matchmaker for leading global retail, entertainment, and CPG brands, including Coca-Cola, Nickelodeon, and Frito-Lay.
As a recognized thought leader in strategic partnership marketing, she speaks at conferences and on panels, sharing her experience and insights on business development strategy, nurturing sales, and partnership marketing - creating the ideal connection.
Speaking Topics Include:
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Creating ideal partnerships in business is a multifaceted endeavor that demands careful consideration and strategic planning. At its core, a successful partnership hinges on the alignment of values, objectives, and complementary strengths.
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The landscape of business partnerships is diverse, with some shining examples of best practices and others serving as cautionary tales of worst-case scenarios. Among the best partnerships, Apple and Nike stand out, exemplifying the synergy between two giants in their respective industries.
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Successful business partnerships are built on a foundation of key principles that foster collaboration, growth, and mutual benefit. First and foremost, trust is paramount. Trust is the cornerstone of any lasting partnership, as it underpins effective communication and problem-solving. Clear communication, the second key, ensures that both parties understand each other's goals, expectations, and responsibilities.
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The future of partnerships is poised for a transformative shift with the integration of artificial intelligence (AI). AI has the potential to revolutionize how businesses collaborate and innovate. AI-driven data analytics can enable partners to gain deeper insights into market trends and customer behavior, facilitating more informed decision-making.
Tena Crock and Bridget Murphy:
Raise Your Hand If You Miss Rollerskating!
Podcast Interviews
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Café & Networking
The Café and Networking Podcast promotes successful business experts.
Bridget discusses her specialized marketing agency and why big brands are looking for the little guys.
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The Mompreneur Model
Word of Mom Radio now in its 11th year on BlogTalkRadio, with shows empowering Mompreneurs and Business Women worldwide.
Bridget Murphy discusses her sales and marketing career in Manhattan, and using her connections from her relationships and clients, to launch Envision Promotions.